Selling Private Label Rights – 3
This is post #3 in the series
Create Content They Can Use in Many Places
The purpose for your buyers in purchasing your products is to alleviate their own task list, which often consists of publishing content in a variety of places. The first thing they will want are articles they can publish to their blog so that their domain begins to rise in the search engine results pages and receive organic traffic.
These can be anywhere from 400 words and up, and many people will pay $2 per page for articles that are longer in length. Another thing they will want to post to their blog are product reviews.
These are especially crucial for tangible product reviews, which have to go on their blog rather than in their email autoresponder, according to some platform rules such as Amazon.
The product reviews that you write can be for both digital and tangible products, and they can post them to their blog, and on social networking sites. Many marketers will be using your product reviews and other forms of content as a script for them to create audio podcasts or YouTube videos.
You want to make sure that they have enough content to nurture their audience via email. List building is one of the most important tasks that a marketer has. Unfortunately, many do not know how to provide value, and that’s where your content can be of use.
You can create individual emails or those that unfold in a series, which will help them maintain subscribers and keep their unsubscribe rate low. They can also use this email series as a lead magnet offer, rather than a simple PDF download that someone can grab and then unsubscribe.
Many PLR vendors also create specific content for a variety of social networking sites. For example, you might find items in a bundle that are specific for Twitter, Facebook, Pinterest, or Instagram.
These might be short snippets of one sentence each that can be tweeted out to their audience, or an infographic or image along with a brief bit of text that can go on another social site, such as Instagram.
Depending on when you are reading this post you may be able to read the next post here. However, if you click the link and get a 404 error, you will have to wail patiently for next week to get here. Click here to visit my personal blog, Dr. Clyde’s Blog at clydereid.com
